Get in touch hello@kouenai.com Hong Kong · Asia-Pacific

Independent data & AI consultancy

Data, turned into decisions.

Kouen AI helps leadership teams turn complex data into confident decisions — through analytics, AI and automation that earn their place.

  • 20+ years in data & analytics
  • Hong Kong · Asia-Pacific
  • Founder-led, senior-only

The gap we close

AI is easy to buy. Knowing what it should change is the hard part.

Most programmes begin with a tool and end with a dashboard nobody uses. We begin with the decision you are trying to make — then build the smallest system that makes it well.

01

Start with the decision

Every engagement is anchored to a business question, a metric and an owner — not a platform.

02

Ship in weeks, not quarters

A working result on your real data beats a six-month strategy deck. We prove the value, then scale it.

03

Leave you more capable

Documentation, training and a clean handover are part of the deliverable — never an afterthought.

How we work


Services

Four ways we help you decide better.

Engagements are scoped around outcomes, not hours. Most begin small, prove value quickly, then expand.

01 Advisory

Data & analytics strategy

A clear, costed path from where your data is today to where your decisions need it to be.

  • Analytics maturity assessment
  • Operating model & governance
  • 12-month roadmap and business case
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02 Build

AI & automation

Practical AI that removes tedious work and sharpens forecasts — with humans still in charge of the decisions.

  • Opportunity scan & prioritisation
  • LLM and ML prototypes on your data
  • Production automation with guardrails
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03 Build

Analytics engineering & BI

Trustworthy pipelines and decision-ready dashboards that your team will actually open every week.

  • Cloud warehouse & data pipelines
  • Semantic layer and KPI definitions
  • Executive and operational dashboards
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04 Advisory + Build

MarTech & customer data

Join up marketing, sales and service data so every touchpoint recognises the same customer.

  • Salesforce & Marketing Cloud
  • Customer data platform design
  • Campaign measurement & attribution
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20+
Years in data,
analytics & consulting
5
Asia-Pacific markets
led and delivered in
4
Practice areas,
one accountable partner
0
Handoffs between
the pitch and the work

Approach

A short path from question to result.

Three stages, each with a fixed scope and a clear decision at the end. You can stop after any one of them.

Stage 01 — Diagnose

Find the decision worth improving

Interviews with the people who own the numbers, a pragmatic audit of your data, and a shortlist of opportunities ranked by value and effort.

2–3 weeks · Fixed fee

Stage 02 — Design

Choose one move and define success

We pick the highest-leverage opportunity, agree the metrics that prove it worked, and design the smallest solution that can deliver it.

2–3 weeks · Fixed fee

Stage 03 — Deliver

Build it, prove it, hand it over

Build and test on your stack, alongside your team, until the result runs without us — with documentation and training included.

6–12 weeks · Milestone-based

The founder

“I’ve spent more than twenty years helping organisations make better decisions with data. Kouen AI exists to do that work directly — senior, focused, and accountable for the outcome.”
Alan Chan Founder · MBA, Melbourne Business School

Read Alan’s experience

Questions

Before we begin.

Still unsure whether this fits? A short call is usually enough to tell.

Ask a question

How does an engagement usually start?
With a 30-minute conversation about the decision you are trying to make. If there is a fit, we begin with a paid two-week diagnostic — a low-risk way to test the thinking and the working relationship before committing to a build.
Do you work with smaller teams or only large enterprises?
Both. The common factor is a real decision with real consequences, and a sponsor who wants it made better. Small teams often see value fastest because there is less distance between analysis and action.
Can you work alongside our existing data team or vendor?
Yes — most of the work is collaborative. I can lead a workstream, provide independent assurance, or mentor an internal team. I am not tied to any platform, and I will say so if your existing partner is the right choice.
Are you available remotely, and where do you work?
Based in Hong Kong, with two decades of delivery across Australia, Hong Kong, Taiwan, South Korea and Japan. Engagements are remote-first with on-site time where it matters — workshops, steering groups and handover.
How is pricing structured?
Diagnostics and defined builds are quoted as fixed fees or milestones, so the scope and the cost are agreed before work starts. Ongoing advisory is a monthly retainer. You will always see the number before you commit.

Next step

Let’s make your data decisive.

Tell me the decision you are trying to make. I’ll tell you honestly whether data and AI can help — and what it would take.

Based in Hong Kong · Working across Asia-Pacific